Showing 1-10 of 54 results
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Ad spending set to grow 3.5% in 2018
Business, Sasiwimon Boonruang, Published on 16/11/2018
» Ad spending this year is estimated to grow 3.5% to 89.5 billion baht, with out-of-home (OOH) and online recording the highest ad growth of 23% and 21% respectively, says ad service provider Media Intelligence (MI).
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From humble beginnings to app pioneer
Business, Sasiwimon Boonruang, Published on 17/11/2018
» Jin-woo Lee, an employee of South Korean search giant Naver Corp, the parent company of Line, was the first person to bring Line messaging to Thailand seven years ago, before the 3G network was even launched in the country. He had come a long way.
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Food innovation hub materialises
Business, Sasiwimon Boonruang, Published on 22/06/2018
» Science, technology and innovation are key factors driving Thailand's competitiveness in the food and agriculture industries, enabling the country to become a "food innovation hub" in the region.
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On the cutting edge
Life, Sasiwimon Boonruang, Published on 11/04/2018
» The challenge thrown at contestants at the Annual Student Meeting on Automotive Embedded Systems (AMAS) was to design software that could control a model car to run past a set of obstacles.
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Creativity called for amid ad disruption
Business, Sasiwimon Boonruang, Published on 20/03/2018
» The advertising industry is no exception to the growing list of businesses that have been disrupted by digital technology, as consumers are less likely to view advertising.
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Pushing past disruption
Business, Sasiwimon Boonruang, Published on 17/02/2018
» Technology has evolved, the world has changed, and all must adapt. Having managed a local IT firm for two decades, Siriwat Vongjarukorn fears that Thailand is falling behind peers in IT competitiveness because of a lack of R&D investment.
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Cyber-risk may shave off $750bn in Asean
Business, Sasiwimon Boonruang, Published on 24/01/2018
» Asean is at growing risk of cyber-attacks, which could expose the region's top-listed firms to a US$750 billion (23.9 trillion baht) erosion in current market capitalisation, according to research conducted by global management consulting firm A.T. Kearney, commissioned by Cisco.
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Every fibre of his being
Business, Sasiwimon Boonruang, Published on 06/01/2018
» Growing up in a family of three sons, the middle child rarely plans what he wants to be when he grows up; he just keeps studying. Sarun Sumriddetchkajorn's parents instilled him with a sense of gratitude, self-reliance and the ability to take care of a family.
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Creating a community of inventors
Life, Sasiwimon Boonruang, Published on 13/12/2017
» In 2010 when the Internet of Things (IoT) was not as commonly known as it is today, Prasertsak Detudom created a website ayarafun.com to share his inventions of electronic toys and robots, telling stories about technology and computers.
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Creating a new cycle
Life, Sasiwimon Boonruang, Published on 15/11/2017
» Thailand is not a bicycle-friendly country. The areas where cyclists are more welcome are restricted such as university campuses or a few tourist attractions. However, two large bicycle-sharing services from China have been gearing up for a strong presence.
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