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Showing 1-8 of 8 results
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Stripping innovation down to its essential core
Business, Detlef Reis, Published on 14/04/2016
» Confucius said: "Life is really simple, but we insist on making it complicated." Have you ever realised that succeeding in business in general and innovation in particular is just about three things? Today, let's take a few steps back and look at business and innovation in the most simple, essential way.
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The world hates innovation; this is why
Business, Detlef Reis, Published on 28/09/2017
» The prolific American innovator Charles Kettering once said: "The world hates change. Yet it is the only thing that has brought progress." Innovation means change. Ergo, the world hates innovation, one might conclude. Let's investigate Kettering's statement to understand why, and what it means for us as innovators.
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How innovation affects financial performance
Business, Detlef Reis, Published on 17/08/2017
» Does innovation really deliver tangible financial results to a company? Do investments in innovation yield a positive return? Does innovation pay? And if yes, how much positive impact does it have on financial performance?
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The creative laws that govern innovation
Business, Detlef Reis, Published on 28/04/2016
» Have you ever thought about the creative laws that govern an innovation process? In the context of a particular domain, a law is a statement of fact, based on observation, that a particular natural or scientific phenomenon always occurs if certain conditions are present. It may also be a generalisation based on a fact or event perceived to be recurrent. Today, let me share with you a series of creative laws that other innovation experts and I have noticed during our years of work in the innovation domain.
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Creativity and innovation: same-same but different
Business, Detlef Reis, Published on 04/08/2016
» Do creative leaders and innovation managers perform the same innovation role? A few months ago, I had an interesting conversation related to this question with the global head of idea and innovation management of a tech multinational. He revealed to my surprise that he sometimes has to supply ideas to his organisation's idea management system. This is an executive who is supposed to be a strategic, big-picture thinker driving major innovation initiatives. Sweating the small stuff is a waste of his time and talent, if you ask me.
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From a vision statement to vision scenarios
Business, Detlef Reis, Published on 12/05/2016
» What's the corporate vision of your organisation? At Thinkergy, we've always had a clear picture of a compelling future for our innovation company. But due to changes in the wider business environment, our crystal-clear and motivating vision had somehow become hazy, lukewarm and doubtful. So what can we do to retain or regain vision clarity in uncertain times?
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Marketers should put their trust in innovators
Business, Detlef Reis, Published on 19/03/2015
» 'Business has only two functions — marketing and innovation," American management consultant, educator and author Peter Drucker once said, and he was right, although I would reverse the order, as innovation must create the products to be marketed. But helping marketers with innovation has shown me that marketers think like Drucker, with marketing being primary and innovation secondary.
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Archetypes and your brand
Business, Detlef Reis, Published on 20/11/2014
» Have you ever noticed that some people you meet remind you of others you have known? That character types recur in myth and the narrative arts? These character classes are called archetypes, and you can use them to learn about yourself as well as your brand.
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