• OPINION

  Soft power sells best when not force-fed

  Arusa Pisuthipan, Published on 07/08/2023

  » South Korea knows how to sell its products. Apart from K-entertainment, the country has also popularised K-merchandise through pop culture. From fried chicken and ramyeon cup noodles to egg drop sandwiches and soju, instant coffee and dietary supplements, we have seen countless products from South Korea in series and movies successfully create a huge customer base in Thailand.

• LIFE

  The magic of ma mui

  Life, Arusa Pisuthipan, Published on 21/07/2015

  » The Thai tropical plant ma mui, or Mucuna pruriens, has suddenly come under the public spotlight radar after Prime Minister Prayut Chan-o-cha earlier this month advised farmers to grow the herb instead of rice, especially during times of drought.

• LIFE

  Are dietary supplements safe?

  Life, Arusa Pisuthipan, Published on 05/07/2016

  » The Thai tropical plant ma mui, or Mucuna pruriens, was on the public radar last year after Prime Minister Prayut Chan-o-cha urged farmers to grow them instead of rice to cope with drought. The herb recently made newspaper headline again when a 21-year-old woman in the southern province of Trang was found dead earlier this month after taking four capsules of ma mui supplements -- samples she received after becoming a member of a direct-sale business selling the supplement product.

• LIFE

  Tracking the path of the virus

  Life, Arusa Pisuthipan, Published on 29/12/2020

  » From an animal market in Wuhan, to the spread of the novel coronavirus on board the Diamond Princess, to Seoul's nightclub scene, the virus has still not stopped wreaking havoc on the world's population. Just last week, the first case of Covid-19 was reported in Antarctica at a Chilean research station.

• LIFE

  Preparing for the next tragedy

  Life, Arusa Pisuthipan, Published on 11/02/2020

  » An operation to rescue staff and shoppers trapped inside Terminal 21 in Nakhon Ratchasima lasted 17 hours with a gunman on a wild shooting spree ended on Sunday. However, with 30 dead, including the gunman himself, and 57 others injured, this unfortunate incident offers many lessons for Thais to learn from.

• LIFE

  The thin line between confusion and confidence

  Life, Arusa Pisuthipan, Published on 24/05/2021

  » With the mass vaccination programme against Covid-19 to be rolled out soon, confusion is rising among Thais as a deadly third wave spreads across the country.

• OPINION

  Is Prayut's Covid jab enough to ease vaccine hesitancy?

  Life, Arusa Pisuthipan, Published on 22/03/2021

  » Thailand finally saw the first shot of the controversial AstraZeneca Covid-19 vaccine being administered to Prime Minister Gen Prayut Chan-o-cha last week along with members of the cabinet.

• OPINION

  Covid confusion is the new normal

  Life, Arusa Pisuthipan, Published on 11/01/2021

  » With this new surge of Covid-19 cases hitting the country, Thais know that the disease is not new. Certain buzzwords like coronavirus and the new normal are familiar narratives and protective face masks and alcohol-based sanitisers have become common household items.

• OPINION

  Vaccine promise doesn't mean guard can be let down

  Life, Arusa Pisuthipan, Published on 07/09/2020

  » When it comes to Covid-19, Thais might think they have a few reasons to celebrate. First, the country made a record of 102 days without domestic transmission. The slow rising curve in infections is the result of returnees importing the infection from abroad, however, they are made to stay in state quarantine facilities.

• LIFE

  Same but different

  Life, Arusa Pisuthipan, Published on 09/06/2020

  » As Thailand officially enters the rainy season according to the Thai Meteorological Department announcement released last month, the country is also gearing towards a bad flu season.

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