Showing 1-10 of 17 results
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Ad spending set to grow 3.5% in 2018
Business, Sasiwimon Boonruang, Published on 16/11/2018
» Ad spending this year is estimated to grow 3.5% to 89.5 billion baht, with out-of-home (OOH) and online recording the highest ad growth of 23% and 21% respectively, says ad service provider Media Intelligence (MI).
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MCOT keen on shift to digital platform
Business, Sasiwimon Boonruang, Published on 30/11/2018
» MCOT Plc is shifting from its TV and radio business to the digital platform, with a focus on target audience groups and partners to cope with lower ad spending on traditional media.
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E-commerce made easy on 11street
Business, Sasiwimon Boonruang, Published on 01/07/2017
» South Korea-based 11street has spread its wings to capitalise on huge e-commerce opportunities in Thailand, where the penetration rate is a mere 1% of the retail industry.
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VGI to operate in Indonesia
Business, Sasiwimon Boonruang, Published on 13/12/2018
» VGI Global Media has formed a joint venture with Sinar Mas Group, one of the largest conglomerates in Indonesia, to operate an integrated media platform on the mass transit system, planning to pour some US$30 million (984 million baht) into the new company next year.
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Gaming takes over IT at Commart 2018
Business, Sasiwimon Boonruang, Published on 02/11/2018
» Gaming is dominating the IT market in the fourth quarter this year, with a 20% share of the total IT market and a large portion of the display at Commart Work 2018, a computer fair where all the major brands showcase their PCs.
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The chairman of the boards
Business, Sasiwimon Boonruang, Published on 11/08/2018
» The first building one encounters at Thailand Science Park in Pathum Thani is INC 1, where the Research and Development Electronic Innovation Creative Hub (RICH) is housed, along with several advanced tech companies, local and international.
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Cisco: Cyberthreat costs rising in Thailand
Business, Sasiwimon Boonruang, Published on 28/08/2018
» Cyberthreats are growing in terms of financial impact and the landscape of cyber-attacks in Thailand has changed from IT infrastructure to operational technologies, according to the Cisco 2018 Asia Pacific Security Capabilities Benchmark Study.
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True Move keen for Isan market
Business, Sasiwimon Boonruang, Published on 04/09/2018
» True Move, the second-largest mobile operator, has an aggressive investment and marketing plan for the Northeast, aiming to reach a one-third market share in the region within a few years.
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Facebook hails local SMEs for social commerce savvy
Business, Sasiwimon Boonruang, Published on 16/05/2018
» Thai small and medium-sized enterprises (SMEs) are a source of global innovation and inspiration as they use Facebook to introduce products to the local market.
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Pushing past disruption
Business, Sasiwimon Boonruang, Published on 17/02/2018
» Technology has evolved, the world has changed, and all must adapt. Having managed a local IT firm for two decades, Siriwat Vongjarukorn fears that Thailand is falling behind peers in IT competitiveness because of a lack of R&D investment.
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